PRESS PLAY FOR PRADA

Posted by Fashion Junior at Large (Bethan Holt)

So here I am, posting for the first time as Fashion Junior, and who better than Prada to ease us into back into the fashion mojo after a long Summer break. The brand is still riding high on the massive fashionista love-in sparked by the genius concoction of stripes, baroque motifs and bananas in the SS11 collection. The video released yesterday to showcase their AW11/12 campaign does little to abate our crush on Miuccia's quirky aesthetic. This is just a quick post as I'm still getting to grips with the whole having my own desk/ first day at work thing. So on this balmy afternoon in London I leave you with Steven Meisel's depiction of Miuccia's exotic skins and phosphorescent frocks as modelled by the ethereal Kelly Mittendorf, Frida Gustavsson, Ondria Hardin and Antonia Wesseloh. I don't know about you but the haunting soundtrack (which despite extensive research and calls to the Prada Press Office, is still unidentified, making it all the more eerie) gives me goosebumps.

Film courtesy of Prada